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  • Sustainable shopping


    Gothenburg offers many shops that combines quality with ecological awareness, whether you're looking for clothing, design, gadgets and furniture. Moreover, there are many fun shops with selected second-hand, a sustainable way to find unique clothing and things.


    Most organic stores in the city are situated near the lively Linnégatan or near trendy Magasinsgatan. The smaller side streets often offer lower rent and are a good way of finding great stores not listed here.

  • Eco & Fair

    Eco & Fair

    LANDSVÄGSGATAN 38, GOTHENBURG

    This shop has been around for a few years but in 2010 it moved to a more attractive location right next to Linnégatan. Among other things the shop has a wide selection of ethically produced shoes, including the Fairtrade-brand Ethletic and Italian Snipe.

  • Butik Kubik

    Butik Kubik

    TREDJE LÅNGGATAN 8, GOTHENBURG

    In a small cellar you will find a colourful collection of clothes from independent fashion designers, many who work with reused fabrics and materials. Two ofthe designers also have their studio here and produce new clothes for customers every day.

  • Dem collective

    Dem collective

    STORGATAN 11, GOTHENBURG

    Dem Collective is a pioneer of organic and fair-trade clothing in Sweden. The brand was founded in 2004 when Annika Axelsson and Karin Stenmar realized that it was impossible to find a decently produced t-shirt on the market.

  • Nudie

    Nudie

    VALLGATAN 15, GOTHENBURG

    Nudie Jeans is one of several successful Swedish jeans brands and a company which has placed environmental and social responsibility at the core of its business. The jeans are produced in Italy and the garments used are increasingly made with organic cotton.

  • Emma & Malena

    Emma & Malena

    VALLGATAN 4, GOTHENBURG

    The shop Emma & Malena is decorated like an apartment from the 20th century. Here you can find clothes for both men and women, young and old. Among the shop's selected brand is also the shops's own brand of clothing with the same name.

  • Miss Ragtime

    Miss Ragtime

    MAGASINSGATAN 15, GOTHENBURG

    60s and 70s vintage and second-hand clothing. Mixing vintage and modern clothing is a key concept here, inspired by French bohemian chic.

  • Rifatto

    Rifatto

    SÖDRA LARMGATAN 2, GOTHENBURG

    Everything in this colourful little shop is either vintage or made from recycled material: clothes, jewellery, and small furniture items. The designer creates her own personal items, such as clothes made from 1960's textiles and rings and bracelets from buttons.

  • Myrorna

    Myrorna

    JÄRNTORGSGATAN 10, GOTHENBURG

    The second hand store Myrorna at Järntorget, is one of the biggest in Sweden. With four floors of selected clothes, furniture and books you can easily lose several hours strolling around the store. Don’t miss the top floor where you find the real goodies.